Archive for June, 2010

Intelligent Mail Barcodes

Tuesday, June 22nd, 2010

Most likely, any business that produces frequent, large mailings has already heard
something about the Intelligent Mail barcode (IMB) capability now offered by the United
States Postal Service. The fact is, as of May 2011, the currently used POSTNET barcode will
be phased out and IM barcodes will be required for marketers in order to qualify for the
automation discount postage rate. However, this barcode provides additional advantages
that may be of special interest to marketers wanting to optimize the impact of their direct mail
campaigns.

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15 Reasons To Outsource Statement Printing

Friday, June 11th, 2010
  1. Reduces labor costs or enables current employees to take on other responsibilities.
  2. Eliminates maintenance & service Costs for laser printers, meters, folders and inserters.
  3. Eliminates postage meter rental costs.
  4. Eliminates ongoing costs of consumables:  ink cartridges for laser printer, ink for postage meters.
  5. Eliminates Ongoing software upgrade costs (CASS Certification). (more…)

United States Postal Service – Five Day Delivery Plan

Wednesday, June 9th, 2010

The United States Postal Service has taken its case for five-day delivery to the Postal Regulatory Commission.  The Postal Service is required by law to seek an advisory opinion from the PRC any time a nationwide change in service is proposed.  (more…)

Direct Mail Marketing Is On The Rise

Monday, June 7th, 2010

Direct mail is on the rise, with growth in the insurance and  credit card sectorsDespite the United States Postal Service’s recent reports that general mail volumes being down, direct mail is on the rise, according to direct marketing intelligence firm Mintel Comperemedia.

In the first quarter of 2010, the firm reports that more than six billion direct mail pieces were received by consumers. This number is up from 5.3 billion in the fourth quarter of 2009, a 16 percent growth quarter-over-quarter.

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United States Postal Service – FREE Event

Wednesday, June 2nd, 2010

The United States Postal Service and the Central Florida Postal Customer Council are please to offer this FREE event:

USPS Plant Tour

Location:  2036 E. Landstreet Road, Orlando, FL  32824

Date & Time:  June 17th 4:00 – 6:00